I had the pleasure of attending the Sheridan’s Sport Masterclass. I was fortunate enough to join a panel with B-Engaged’s Juliet Aldersley and Rebecca Evans of VOS Sport. We discussed Athlete and Brand Partnerships and some key trends in the industry.

I had the pleasure of speaking at this years Football Agent & Business Summit. I outline a few of the key points that arose during our conversation about the commercialisation of football and its players

An article created in collaboration with Jonny Madill, Partner in the Sports and Esports team at law firm Sheridans. We explore some of the key trends and opportunities for athletes when it comes to esports.

With Ronaldo returning as a face for the club, I wanted to share some key points that arose from my conversation with Dr Rob Wilson and Dr Dan Plumley for an InSport Education webinar.

Articles exploring emerging trends for brand and ambassador partnerships.